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03. Автореферати на дисертации, защитени в СУ "Св. Климент Охридски"
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Стопански факултет
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Методи за анализ на новите дигитални медии и модел за тяхната интеграция в маркетинговите стратегии на компаниите в България : Автореферат / Мирена Христова Тодорова-Екмекджи ; Науч. ръководител Невяна Кръстева.Methods for analysis of the new digital media and model for their integration in the marketing strategies of companies in Bulgaria Mirena Hristova Todorova-Ekmekci
Тодорова-Екмекджи, Мирена Христова.; Кръстева, Невяна Стефанова науч. ръководител; Todorova-Ekmekdzi, Mirena Hristova.
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Author
Todorova-Ekmekdzi, Mirena Hristova. (1)
Кръстева, Невяна Стефанова науч. ръководител (1)
Тодорова-Екмекджи, Мирена Христова. (1)
Subject
Маркетинг България. (1)
Средства за масова информация. (1)
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Date Issued
2017 (1)